strategien für verlage
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VIDEOS:
Friday October 29
Saturday October 30
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February 24th 2011, London
The leading international conference for intelligent debate about online content strategy
Disruption – on a grand scale. The continuing and inexorable move from an analogue, broadcast media world to a digital, networked one presents a huge challenge for senior execs within media businesses. The economics of doing business online are very different. Everything is measurable. Inventory is often abundant. Customers are more demanding. It can be hard to preserve premium ad rates. Building new subscription models is hard.
So, what is shaping your digital strategy?
Event Details
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